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**ob1** · 03-15-2007

Former KMTV (Cox Channel 5) anchor Greg Peterson is headed to Mobile, Ala., to be a weekday evening news anchor at NBC affiliate WPMI.

Last week, WPMI fired its three primary news anchors in the midst of lackluster ratings and management changes. The station is one of a number of Clear Channel Communications properties up for sale.

Peterson starts Monday and will anchor at 5, 6 and 10 p.m., beginning March 26.

"We hate to leave Omaha because my wife, Jill, is from here," Peterson said. "But it's golf 12 months a year there and that was a big factor."

Last December, Peterson's contract at KMTV was not renewed after nearly five years, along with that of veteran co-anchor Deborah Ward. She has since become the director of public relations and marketing for the Omaha Convention and Visitors Bureau.

Peterson said he enjoyed his three months of "retirement."

"I got to spend some great time with my family," he said. "It was also the first ratings period I haven't participated in in 25 years, so that was kind of odd. It's been a great break but I'm chomping at the bit to get back at it."

Nielsen Media Research groups the Mobile market with Pensacola, Fla., and lists it as the 59th largest in the country (Omaha is No. 75).

In a press release issued today by WPMI, Station Vice President and General Manager Bob Franklin attempted to control the negative publicity that sometimes occurs when veteran anchor teams are abrubtly terminated. Peterson's co-anchor is expected to be named in the coming weeks.

"NBC 15 recently made a commitment to institute some significant changes to our local news programs in an effort to make them even more relevant for our viewers," Franklin said. "We're thrilled to welcome Greg and are confident in his ability to bring our viewers the day's top stories with the most informative and entertaining delivery in town."

---

Original Article: The Reader's Media Notes: Greg Peterson Headed to NBC Station In Alabama
Source: The Reader's Media Notes

**ob1** · 03-15-2007

Best of luck Greg!

**Thender** · 03-15-2007

Good luck with the Golf game!

**mike** · 03-15-2007

Good luck Greg!

iwccgrad · 03-15-2007

Good luck Greg, enjoy the warm weather.

jpa · 03-15-2007

03-15-2007	#1
ob1 Jedi SlaveBoy Listens: Z92 - Mornings Join Date: May 2005 Age: 38 Posts: 7,192 Throcks: 2,707.99 Thanks: 1,356 Thanked 3,087 Times in 606 Posts	Greg Peterson Headed to NBC Station In Alabama Former KMTV (Cox Channel 5) anchor Greg Peterson is headed to Mobile, Ala., to be a weekday evening news anchor at NBC affiliate WPMI. Last week, WPMI fired its three primary news anchors in the midst of lackluster ratings and management changes. The station is one of a number of Clear Channel Communications properties up for sale. Peterson starts Monday and will anchor at 5, 6 and 10 p.m., beginning March 26. "We hate to leave Omaha because my wife, Jill, is from here," Peterson said. "But it's golf 12 months a year there and that was a big factor." Last December, Peterson's contract at KMTV was not renewed after nearly five years, along with that of veteran co-anchor Deborah Ward. She has since become the director of public relations and marketing for the Omaha Convention and Visitors Bureau. Peterson said he enjoyed his three months of "retirement." "I got to spend some great time with my family," he said. "It was also the first ratings period I haven't participated in in 25 years, so that was kind of odd. It's been a great break but I'm chomping at the bit to get back at it." Nielsen Media Research groups the Mobile market with Pensacola, Fla., and lists it as the 59th largest in the country (Omaha is No. 75). In a press release issued today by WPMI, Station Vice President and General Manager Bob Franklin attempted to control the negative publicity that sometimes occurs when veteran anchor teams are abrubtly terminated. Peterson's co-anchor is expected to be named in the coming weeks. "NBC 15 recently made a commitment to institute some significant changes to our local news programs in an effort to make them even more relevant for our viewers," Franklin said. "We're thrilled to welcome Greg and are confident in his ability to bring our viewers the day's top stories with the most informative and entertaining delivery in town." --- Original Article: The Reader's Media Notes: Greg Peterson Headed to NBC Station In Alabama Source: The Reader's Media Notes __________________ Ban the lizards!

03-15-2007	#2
ob1 Jedi SlaveBoy Listens: Z92 - Mornings Join Date: May 2005 Age: 38 Posts: 7,192 Throcks: 2,707.99 Thanks: 1,356 Thanked 3,087 Times in 606 Posts	Re: Greg Peterson Headed to NBC Station In Alabama Best of luck Greg! __________________ Ban the lizards!

03-15-2007	#3
Thender Always riding the ragged edge of disaster. Listens: Z92 - Mornings Join Date: May 2005 Age: 38 Posts: 24,048 Throcks: 9,281.46 Thanks: 14,621 Thanked 16,875 Times in 4,170 Posts	Re: Greg Peterson Headed to NBC Station In Alabama Good luck with the Golf game! __________________ Shenandoah, American Legion Post #88 Color Guard, State Color Guard Champions for 2008 - 2009 Two in the mouth is worth one in the bush.

03-15-2007	#4
mike BOOOOOOOOOOOOBIES!!!!!!!! !!!!!!! Listens: Z92 - Mornings Join Date: May 2005 Age: 36 Posts: 15,223 Throcks: 6,974.13 Thanks: 16,073 Thanked 9,535 Times in 2,208 Posts	Re: Greg Peterson Headed to NBC Station In Alabama Good luck Greg! __________________ If I like you, leave a message. If I don't , don't bother. If I don't know you, why the hell you calling me ??

03-15-2007	#5
iwccgrad Funny Bone Doorman Listens: Z92 - Mornings Join Date: Jan 2007 Location: Omaha Age: 29 Posts: 422 Throcks: 397.76 Thanks: 0 Thanked 27 Times in 5 Posts	Re: Greg Peterson Headed to NBC Station In Alabama Good luck Greg, enjoy the warm weather. __________________ "I popped one of my balls.....no one of my look balls" - Craig Peters

03-15-2007	#6
jpa Special Members Listens: Podcast Join Date: Mar 2006 Location: Omaha Age: 28 Posts: 7,825 Throcks: 2,474.34 Thanks: 1,229 Thanked 5,491 Times in 1,132 Posts	Re: Greg Peterson Headed to NBC Station In Alabama __________________ "Never offend people with style when you can offend them with substance." --Sam Brown

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